PRIVACY POLICY

Root Foods Bangladesh  ·  rootfoods.com.bd

Effective Date: January 1, 2026   |   Last Updated: March 2026

Root Foods Bangladesh, a brand of Root Bangladesh, is committed to protecting the privacy and personal information of every customer, visitor, and user of rootfoods.com.bd. This Privacy Policy explains what information we collect, how we use it, how we protect it, and your rights with respect to your data.

By using our website, you consent to the practices described in this Privacy Policy. If you do not agree with any part of this policy, please discontinue use of the website.

1.  Information We Collect

We collect information in two ways: information you provide directly to us, and information collected automatically when you use our website.

1.1  Information You Provide

When you register, place an order, or contact us, we may collect:

• Full name

• Phone number and email address

• Delivery address and geographic location

• Payment information (processed through secure third-party gateways — Root Foods does not store raw card data)

• Account login credentials (if you create an account)

• Messages or enquiries submitted via our contact page or customer support channels

1.2  Information Collected Automatically

When you browse rootfoods.com.bd, we may automatically collect:

• IP address and device type

• Browser type and operating system

• Pages visited, time spent on pages, and navigation paths

• Referral source (how you arrived at our website)

• Cookie and session data (see Section 6 for details)

2.  How We Use Your Information

Root Foods uses the information we collect exclusively for legitimate business and operational purposes. Specifically, your information may be used to:

• Process, confirm, and fulfil your orders

• Arrange and coordinate delivery of your products

• Send order confirmations, shipping updates, and delivery notifications

• Respond to customer service enquiries and resolve disputes

• Verify your identity and prevent fraudulent transactions

• Improve the functionality, content, and user experience of our website

• Analyse usage trends to better understand customer needs

• Send promotional offers, product updates, and newsletters — only with your explicit consent

You may opt out of marketing communications at any time by contacting us or using the unsubscribe link included in our emails. Opting out will not affect your ability to use the website or place orders.

3.  How We Share Your Information

Root Foods does not sell, rent, trade, or otherwise disclose your personal information to third parties for their own marketing or commercial purposes. Your data is only shared in the following strictly limited circumstances:

3.1  Logistics & Delivery Partners

Your name, phone number, and delivery address are shared with our trusted third-party logistics providers solely for the purpose of fulfilling and delivering your order. These partners are contractually obligated to protect your data and may not use it for any other purpose.

3.2  Payment Processors

Payment information is handled exclusively by our integrated, PCI-DSS-compliant payment gateway partners. Root Foods does not have access to, store, or process your full payment card details. All financial transactions are encrypted and secured by the payment gateway.

3.3  Legal & Regulatory Requirements

Root Foods may disclose your information if required to do so by applicable law, court order, government regulation, or regulatory authority — or when necessary to protect the rights, property, or safety of Root Foods, its customers, or the public.

3.4  Business Transfers

In the event of a merger, acquisition, or sale of assets involving Root Bangladesh, your personal information may be transferred to the successor entity. We will notify you of any such change and your continued rights.

4.  Data Security

Root Foods takes the security of your personal information seriously. We implement reasonable technical and organisational safeguards to protect your data from unauthorised access, loss, misuse, or disclosure, including:

• Secure HTTPS encryption across all pages of rootfoods.com.bd

• Partnerships with trusted, PCI-compliant payment processors

• Access controls that limit internal access to personal data on a need-to-know basis

• Regular review of our data handling and security practices

While we take all reasonable precautions, no method of data transmission over the internet is 100% secure. We cannot guarantee absolute security of data transmitted to or from our website. By using rootfoods.com.bd, you acknowledge and accept this inherent limitation.

5.  Data Retention

Root Foods retains your personal information only for as long as is necessary to fulfil the purposes outlined in this Privacy Policy, or as required by applicable law. Specifically:

• Order and transaction records are retained for a minimum period required under Bangladeshi commercial and tax regulations.

• Account information is retained for the duration your account remains active.

• Marketing preferences and communication history are retained until you withdraw consent.

Upon request, we will delete or anonymise your personal data, subject to legal obligations that require us to retain certain records.

6.  Cookies & Tracking Technologies

6.1  What Are Cookies?

Cookies are small text files stored on your device when you visit a website. They help websites remember your preferences, understand how you interact with the site, and improve the overall experience.

6.2  How We Use Cookies

rootfoods.com.bd may use the following types of cookies:

• Essential Cookies: Required for core website functionality, such as maintaining your shopping cart and session login. These cannot be disabled.

• Performance Cookies: Collect anonymised data on how visitors use our website (e.g., pages visited, time on site) to help us improve performance.

• Preference Cookies: Remember your settings and preferences (e.g., language, location) to personalise your experience.

• Marketing Cookies: Used to deliver relevant promotional content. These are only activated with your consent.

6.3  Managing Cookies

You may control and disable cookies through your browser settings at any time. Please note that disabling certain cookies may affect the functionality of the website and your ability to place orders or access certain features. Refer to your browser's help section for instructions on managing cookies.

7.  Your Rights

As a customer or user of rootfoods.com.bd, you have the following rights with respect to your personal data:

• Right to Access: You may request a copy of the personal information we hold about you.

• Right to Rectification: You may request that we correct any inaccurate or incomplete personal data.

• Right to Erasure: You may request deletion of your personal data, subject to legal retention obligations.

• Right to Withdraw Consent: Where processing is based on your consent (e.g., marketing communications), you may withdraw consent at any time.

• Right to Object: You may object to the use of your data for direct marketing or profiling purposes.

To exercise any of these rights, please contact us at support@rootfoods.com.bd or through our website contact page. We will respond to all verified requests within a reasonable timeframe.

8.  Children's Privacy

rootfoods.com.bd is not directed at children under the age of 18. We do not knowingly collect personal information from minors. If you believe a child has provided us with personal information without parental consent, please contact us immediately and we will take appropriate steps to remove such information from our records.

9.  Third-Party Links

Our website may contain links to third-party websites, social media platforms, or partner pages. Root Foods is not responsible for the privacy practices or content of any third-party websites. We encourage you to review the privacy policies of any external sites you visit.

10.  Governing Law

This Privacy Policy is governed by and construed in accordance with the laws of the People's Republic of Bangladesh. Any disputes arising in connection with this policy shall be subject to the exclusive jurisdiction of the competent courts of Bangladesh.

11.  Changes to This Privacy Policy

Root Foods reserves the right to update or revise this Privacy Policy at any time to reflect changes in our practices, legal requirements, or business operations. The revised policy will be published on this page with the updated effective date.

We encourage you to review this Privacy Policy periodically. Your continued use of rootfoods.com.bd following any changes constitutes your acceptance of the updated policy. Where changes are significant, we will make reasonable efforts to notify you directly.

Privacy Enquiries & Contact

If you have any questions, concerns, or requests regarding this Privacy Policy or the handling of your personal data, please contact us:

Website: rootfoods.com.bd

Email: rootmplbd@gmail.com

We are committed to addressing all privacy-related enquiries promptly and transparently.